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PFFT! began organizing in 2011, when a group of food advocates started meeting at what we called “Food for Thought Sessions.” These sessions provided a venue for community members to feed their minds with critical thinking and openly dialogue about improving healthy food access in the neighborhood. After several “ Food for Thought Sessions” we began formulating our purpose , role in our community, and the actionable initiatives we wanted to implement to improve healthy food access in Pigtown. Three interrelated priorities rose to the top :

    1. Improving healthy food access
    2.Improving healthy food awareness
    3. Raising awareness around food justice issues.